Personal Injury

Online Marketing for Personal Injury Law Firms in Chicago

Internet Marketing that Works

As a personal injury lawyer, you know that potential clients need to talk to a lawyer before they discuss their accident and their injuries with an insurance adjuster. How will an injured person or family and friends find your law firm?

If you have an effective Internet presence, potential clients in Chicago, Illinois, and the surrounding area can find you and communicate with you at any time of day or night. Unlike a TV ad, or radio ad, your name and contact information is always available on the Internet.

Contact FindLaw legal online marketing consultant Susan Richards
40-minute free consultation - 312.388.1894

When you talk to legal marketing consultant Susan Richards, she will explain how you can establish a strong presence on the Internet and differentiate your law firm from other personal injury law firms.

• What types of cases do you want to handle? Do you want motor vehicle accident cases only? Is your focus on medical malpractice or products liability? Your Web site can give visitors an overview of how you can help.
• Are you thinking of expanding your practice into additional personal injury areas? The Internet and your FindLaw site can help you define and test your market areas. Do you want to add dog bite attacks, premises liability, workers' compensation, Social Security Disability, or other topics to your practice? Add those areas to your Web site.
• What is your personal injury clients concerned about? Are they worried about medical bills and property damage? Are they worried that the insurance company won't give them a fair settlement? Especially in cases of catastrophic injury, are they concerned about long-term medical, financial, and occupational needs? Your FindLaw site can assure them you can help.
• How do you help your clients? Let potential clients know how you will handle their cases. Many of them may feel intimidated about talking to an attorney. Your FindLaw site can help you give people the confidence and comfort they need to call you. Personal injury is a personal business. Your Internet site can introduce you to clients.

Personal injury is a highly competitive business. You need to be accessible to clients when they need you. Your Web site needs to be a compelling introduction to you and your firm that convinces clients to call or e-mail you. At FindLaw, legal marketing is our only business. We can help.

Susan Richards consults with law firms throughout the Chicago, Illinois, area. On our testimonials page, learn more about how her customers have benefited from having a custom-designed, custom-written, search engine optimized Internet marketing presence. Contact Susan today to learn more about FindLaw's services. She offers a free 40-minute consultation to talk about your law firm's online marketing needs.